Subscribe RSS FeedThe terms ‘tenders’ and ‘proposals’ can often be confused. For example, when asked to submit a tender it might mean they simply want a costed proposal – not a formal tender where you have to answer lots of set questions (eg OJEU tenders).
There is no absolute sales proposal template but a good start can be to write using these headings:
Summary – Brief outline of the key aspects of your proposal and benefits to customer
Background – Customer’s objectives
Your Company – Brief history, any qualifications / trade memberships etc + similar customers that you work for
Proposal – Full details of how you will meet the customer’s objectives and what you will do, how you will support / manage / resource, specification etc + benefits
Quotation – Price and caveats eg exclusions
Appendix – Supporting information and ‘bumph’ that detract from the main body of the proposal but need to be included eg detailed specifications, contracts, technical details, H&S etc
Please refer to the other posts in Bid Writing for more information on writing styles and content.
Anyone else got any other suggestions?
Tags: Bid Writing, Responding to Tender Questions, Tendering, Tenders, Top Tendering Tips, Writing Sales Proposals
